If there’s one thing brides today can agree on, it’s that future brides should have their
weddings videotaped. This is according to a new nationwide survey of brides who were
married in 2005. The ground-breaking survey, commissioned by the Wedding & Event
Videographers Association International (WEVA), was conducted last month between
December 12th and December 22nd by Breakthrough Marketing, Inc.

 

The survey was conducted by telephone of a cross section of brides from around the
country. Results showed ninety-eight percent of surveyed newlyweds recommended that
brides have their weddings videotaped. Interestingly, brides don’t fully appreciate the
value of video until after the wedding.

 

Of surveyed brides, 38% did not have their weddings videotaped by anyone – amateur or
professional, and apparently have some regrets. Sixty-three percent of them now either
somewhat or strongly recommend that future brides hire a professional videographer.

 

Ninety-eight percent of brides surveyed used the services of a professional photographer
compared to only 29% for professional video services. However, surveyed brides who
used professional services for both were expressive about what they like best for each of
these professional services. Brides say video does a better job of capturing the emotions
of the day, records the history of the day better, and they strongly feel that future children
will enjoy their wedding video more than their wedding photographs. Brides need
professional services for both.

 

When asked: “If you had a choice between looking at your grandparent’s wedding
photos or their wedding video, which would you choose?” 61% of these upscale brides
said they would rather see the video.

 

Results of this national survey, conducted by Breakthrough Marketing, Inc., are based on
telephone interviews with 500 brides who were married in 2005. For results based on the
total sample of brides, there is a 95% confidence factor that the margin of sampling error
is plus or minus 4.75 percentage points.

Breakthrough Marketing, Inc. (Des Moines, IA) is an industry firm that regularly
researches the attitudes and buying patterns of brides, as well as industry trends among
specific wedding services.

WEVA International is the leading trade association for professional wedding and event
videographers. The association is dedicated to advancing the professional interests of
wedding and event videographers worldwide through continuing education, technical
support, group benefits, advocacy committees and professional development training. For
more information regarding professional videography and WEVA International activities
and membership, visit www.weva.com, or contact the association office at 941-923-5334;
email: info@weva.com.

 

Hawkins Digital Media specializes in wedding and event video production services.  Wedding Videography in Tulsa Oklahoma is our specialty.  If you are looking for wedding video production services in the Tulsa area including photo slideshows, photos to video, photo montages, photo to dvd, wedding photography, tulsa video production, wedding DVD, event DVD, pre-ceremony coverage, ceremony coverage, rehearsal coverage, reception coverage, wedding memories, wedding planning, wedding consultants, wedding organizers, wedding videographers, anniversary video production, party videos, recital videos, musical videos, or other event video production then we are your company.  Contact us today!